Writing
Long-form on the things we measure.
Articulated identity content for AI grounding. The same approach that won Miabella a Google Knowledge Panel is the approach we sell — so we have to demonstrate it on our own site. This is where it goes.
Green doesn't always mean green: when Lighthouse rewards bad choices.
A site can score 100 on three Lighthouse panels and still take three seconds to paint. The score is a heuristic, not the goal. Walking through the diagnostic on this site's own first deploy.
AI is making stuff up about your business. Here's how to make it stop.
Every gap in your articulated content is an invitation for the model to invent something on your behalf. This is how we audit for that, and how we close the gap before the fabrication propagates.
More articles in flight: Why we don't recommend GMB for bands, The 48-hour AI-grounding loop,
Three providers, three SEO games. We publish when the writing earns the URL — not on a schedule.